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Senior Digital Marketing Officer

Apply now Job no: 533694
Work type: Full-time
Location: Flexible, Melbourne - Burwood
Categories: Marketing and Communications

  • Based at our Melbourne, Burwood Campus or Geelong, Waurn Ponds Campus
  • Full-time and Fixed Term to December 2023
  • HEW 7 $94,173 - $103,694 + 17% Superannuation

Founded in 1974, Deakin is a public university in Victoria with 61,000 students across five campuses: Melbourne Burwood, Geelong Waurn Ponds, Geelong Waterfront, Warrnambool, and the online Campus. We are a progressive and open-minded university, with the highest student satisfaction in Victoria and consistently ranked in the top 1% of the world’s universities. 

Coordinate, write and edit marketing content across print and digital channels, including; social media content management and course content development that supports the delivery of marketing and communications strategies designed to contribute to the effective recruitment of prospective students.  

The Faculty of Health conducts world-class research by improving health and social outcomes and reducing inequalities across the life-course in the communities we serve.  This position provides support to the Manager, Research and Associate Dean (Research) with marketing and communication activities to support implementation of the Faculty of Health Strategic Plan and the Faculty’s research direction and brand.

Your key responsibilities will include:

  • Distilling the core issues from complex information, draws accurate conclusions and condense complex information and next steps into simple concise terms that others can understand 
  • Consulting a diverse range of stakeholders and experts, not immediately involved, to gain a broader understanding of a specific issue 
  • Planning and prioritising work and critical activities appropriately and recognising barriers to achieving outcomes, finds effective ways to deal with them and evaluates progress  
  • Striving for excellence and establishing short to mid-term operational plans to meet Deakin’s strategic priorities 
  • Challenging existing processes by formulating creative and inclusive alternative solutions and benefits 
  • Developing research focused promotional materials including digital and print collateral.
  • Maintaining the list of research rankings, interpreting and communicating successful research rankings and projects across the relevant areas of the University ensuring their use as part of reputational, engagement or course specific promotional activities.
  • Managing the Facebook and Twitter accounts for Faculty of Health’s research promotion and clinical trial recruitment.

 To be successful, you’ll have:

  • A Degree with at least 4 years subsequent relevant experience; or 
  • Extensive experience and management expertise in technical or administrative fields; or 
  • An equivalent combination of relevant experience and/or education/training
  • Knowledge of the digital marketing landscape and content requirements for each media channel 
  • Experience in adapting complex information and ideas for a variety of audiences and channels  
  • Experience writing content that aligns with brand, style and tone of voice requirements 
  • Extensive experience copywriting and editing content across print, digital and social marketing channels. 
  • Experience across various social media platforms, including content management, analysis and performance optimisation 
  • Understanding of EDM/promotional email development.    

For a copy of the position description, please see below:

Download File PD - Senior Digitial Marketing Officer 533694.pdf

Applications for this position close on 2 February 2023.

Successful applicants will need to comply with vaccination mandates imposed by the relevant state/territory government. Applicants who attend third-party sites to undertake University activities will also be required to comply with any other directions or requirements in place at the third-party location.


  • Working with Children Check (refer to Recruitment Procedure)

Please submit your updated resume and a short cover letter outlining your skills and experience for this role.

For a confidential discussion regarding this position, please contact Steven Sawyer, Manager, Research, Faculty of Health, on steven.sawyer@deakin.edu.au

Are You Ready?

Deakin is a Victorian university with a global impact. We are an agile, dynamic, and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the wider community.

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse working environment with opportunities to grow and develop careers. We believe that a progressive, thriving culture will ensure that people choose to come, and stay at Deakin and contribute to our ongoing success.

We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientation, and genders.

Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time

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